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These are some samples of the email creatives that I've made for use in an advertiser/publisher marketplace. Most of these are based on a template that allows room for two ads to be placed in the bottom right corner. The challenge for this type of ad is to come up with a simple and effective concept- matching the right image with a solid slogan and ad copy that is relatable to a wide audience. We find that certain types of images and wordings work better than others.
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